Tag Archives: Music Downloads

Apple & Sony add more competition for radio.

Tech Blogs today report on two developments which add further competition for terrestrial radio broadcasters.

Apple’s iTunes Music Store is reportedly close to announcing their “all you can eat” plan. These digital smorgasbords allow users to pay a monthly subscription rate in exchange for unlimited downloads. These downloads are deactivated when the subscription is canceled. In case you don’t know, iTunes is now the country’s top music retail destination. So, no – don’t worry – this won’t have any effect on consumer music choices.

Sony today announced 20 additional players for its PSP (PlayStation Portable) Internet Radio feature. The new players offer a vast range of genres from 80’s to Classical to British pop to mainstream channels. These additions complement the 22,000 stations already streaming to the Sony PSP via AOL’s SHOUTcast Radio and Icecast. I don’t want you to worry this is a big deal either; so, ignore the fact that more than 50% of PSP users listen to music on their system. Since the PSP runs Wi-Fi, users can now access their favorite music channels from any Internet Hot Spot. But, don’t worry about it.

What do both of these announcements have in common? They’re exclusively centered around music. Music will definitely remain an integral part of the terrestrial radio mix; however, neither is able to compete (yet) with radio’s ability to be local. And, neither offers compelling entertainment content to users. What about your station? Is it just a jukebox with commercials? If so, how will you compete? What is your unique content that other media can not offer?

Education is the answer, but for labels.

Yesterday, my blog shared research indicating consumer education might be the answer for music’s battle with illegal downloaders.  Apparently, the ones who really need to be educated are the labels.

A senior executive from Universal Music Group made this suggestion at the Mobile World Congress:  “If an artist has just delivered an album from studio, we could potentially deliver it to a limited number of users for a higher price.  It’s something we’re quite keen to develop, for example, through our own B2C channels … artists’ web sites.

Yeah, that’s a great idea.  Why download it (illegally) for nothing when you can pay even more to get it?  It makes perfect sense!  It certainly seems more logical than producing quality material at a lower price with value incentives through modern channels.

The only redeeming quality to this ridiculous concept is the idea to let consumers stream the entire album immediately upon release.  If consumers are given a chance to sample the product, I would bet more would buy the songs they like.  And, if there’s a better value to buy the whole project, sure!

Since we’re on the subject, why has the industry not mandated a sliding scale for purchasing music online?  I’ll pay a couple bucks to get the Foo Fighters “The Pretender” while it’s hot and maybe the entire CD for ten; but, if I get the urge to hear an old Hootie & The Blowfish tune, I’m more likely to buy it for a quarter than 99-cents.

That’s my 2-cents for the day on this subject … coincidentally, the same amount I’d pay to download something from ABBA.

Is education the answer for labels?

Microsoft today released a new study that claims Junior High teens are less likely to illegally download music when they know the laws about file sharing.

Download the entire study here.

Unfortunately, only half of the sample were actually familiar with those laws, and only 11% of them understood the laws about downloading images, literature, music, movies, music, and software.  Of those who knew the rules, parents and news stories were credited with distributing the information – not their schools.

Other findings included: Continue reading

Apple doesn’t influence the music business. Right …

WIRED magazine breaks down the latest numbers:

  • iTunes has sold more than 4-billion music downloads to date;
  • iTunes set a one-day sales record on Christmas Day with 20-million downloads;
  • iTunes has sold 7-million movie downloads to date, with plans now to enter the movie rental business;
  • Apple sells an average of 20,000 iPhones EVERY DAY.  That’s about 4-million units to date.

Nah, they’re not a player in the music business.  And, it’s a good they don’t have a delivery vehicle for all the downloads they’re selling from this ancillary business.  Geesh.

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