VIDEO: How’s Your Relationship?

On this Valentine’s Day, I thought it would be appropriate to re-post this classic video produced by Microsoft Digital Advertising Solutions in 2009.  The message is actually more relevant today!  We must use all of our on-air, on-line, and on-site assets to engage our audience (as well as to increase market share). Marketing is no longer one-way communication, it’s a dialogue.  Consumers have changed.  The way we reach them must change, too.

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